There’s been a fair amount of commentary floating around the web on Disney Animation’s Chief Technical Officer, Andy Hendrickson, and his two cents on the wonderful world of story. For those of you who haven’t had the chance to read it, here it is:
People say ‘It’s all about the story.’ When you’re making tentpole films, bullshit. 1
Here’s a quote from John Lasseter, the current Chief Creative Officer at Pixar and Disney Animation:
If you’re sitting in your minivan, playing your computer animated films for your children in the back seat, is it the animation that’s entertaining you as you drive and listen? No, it’s the storytelling. That’s why we put so much importance on story. No amount of great animation will save a bad story.
I’m sure Andy earned both his title and position at Disney. I know John Lasseter did.